Naša privatna GTM igraona - slobodno prčkaj

A hands-on project to learn Google Tag Manager from the ground up. Explore tags, triggers, variables, and tracking implementations.

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What is Google Tag Manager?

Google Tag Manager (GTM) is a tag management system that allows you to quickly and easily update tracking codes and related code snippets (collectively known as "tags") on your website or mobile app.

Instead of editing your site's code every time you want to add a new tracking tag, you can manage everything through GTM's web interface.

What We'll Learn

  • Setting up a GTM container and installing it on your website
  • Implementing Google Consent Mode v2 for privacy compliance
  • Creating tags to send data to Google Analytics 4 (GA4)
  • Using triggers to control when tags fire
  • Working with variables to capture dynamic data
  • Tracking user interactions like clicks, form submissions, and custom events
  • Debugging and testing your GTM implementation

Explore the Demo Site

This website has multiple pages designed to help you practice different tracking scenarios:

  • About: Simple page view tracking
  • Products: E-commerce-like interactions and button clicks
  • Contact: Form submission tracking
  • Privacy: Understanding consent and privacy in tracking